SurveyGizmo Blog

From survey design all the way through taking action, you'll find tried and tested survey knowledge on each and every page of our blog.

Survey Sample Size: What Should It Be?

Liz Millikin Nov 30, 2016 5 Comments

Your survey sample size, or the number of people from your target population that you distribute your survey to, has a big impact on both your costs and your data.

Too few respondents means your data may not be representative of the population, leaving you with inaccurate results).

(Infographic) Your Fantastic Survey Audience and Where to Find Them

Liz Millikin Nov 17, 2016 0 Comments

You spent your valuable time writing, designing, and implementing your survey, but now it's on to what can be the most difficult part: getting responses. Survey success relies on determining the right audience for your survey, reaching them, and collecting their responses.

In short, you need to...

Survey Incentives? Wrong Motivation, Wrong Outcome

Generally speaking, I don't approve of using incentives to get responses for a survey. 

In my experience survey incentives create the wrong motivation, set the wrong expectations, and deliver the wrong outcomes. 

Instead, survey designers should strive to communicate the value of their research to...

How to Write Gender Questions for a Survey

Andrea Fryrear Jun 23, 2016 0 Comments

When it comes to demographic survey data, gender and age are two of the most commonly asked questions. These basics are genuinely useful for analysts to slice and dice information.

But the days of giving respondents only "Male" or "Female" as their gender options in surveys have long passed.


The Rise of Surveys in Doctors’ Offices: How Communication Can Improve Health

Liz Millikin Jun 21, 2016 0 Comments

One of the most important business relationships is that between doctor and patient. Like any relationship, it’s important to establish open lines of communication and trust with one another. Patients must feel comfortable coming to their doctors with their questions, while doctors need to feel...

Offline Surveys: How to Collect Data Without Internet Access

Andrea Fryrear Apr 21, 2016 0 Comments

Using mobile surveys to collect data on phones, tablets, and other devices can dramatically increase your reach with an audience, but there will always be times when you need to collect data without internet access.

The First Timer's Guide to Surveying With Panels

Liz Millikin Apr 19, 2016 0 Comments

Surveys are important research tools, and the results can have far-reaching impacts on your company’s business plan or the results of your PhD. dissertation. When so much is riding on your data, getting high quality survey results will be the difference between successful, accurate insights and...

When to Survey Students: From Pre-Enrollment to Post-Graduation

Andrea Fryrear Mar 31, 2016 0 Comments

Collecting meaningful data about your students' experiences doesn't mean a simple one-time survey during their orientation.

To get an accurate and actionable look at their academic careers you need to start collecting their responses before they arrive on campus and continue after they've...

Increasing Survey Response Rates

Bill Johnston Mar 28, 2016 2 Comments

We all fight the continuing battle against low-response rates. While much has changed since my first forays into building and distributing surveys, getting people to respond is still a challenge.

My first professional experience with surveying occurred more than 35 years ago. I wanted to get the...

How to Create a Survey with Informed Consent

Andrea Fryrear Mar 10, 2016 0 Comments

Survey consent, the explicit agreement of your respondents to submit their data via your survey, is a crucial component of practically all academic and institutional research.

Human resources, health services, and any other field that collects potentially sensitive information should consider...

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